Antonio Juan Muñecas | Playing in equality
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Playing in equality

The doll has been a toy traditionally associated with girls, with a direct link to the role of mother and carer with which women have been identified until very recently. However, society is changing and it is time to end these sexist clichés related to the children game.


Children do not really have problems when playing with dolls, we are the adults who sometimes unconsciously impose these stereotypes. They do not take into account that playing with dolls brings many benefits and encourages creativity, as well as helping boys and girls to channel and express their emotions. Our dolls provide values that will be very usefull throughout their lives, such as solidarity, affection, equality, a greater tolerance and empathy. For this reason, Muñecas Antonio Juan are committed to an education without stereotypes and to an equal play.